Ron Davies

Google Adsense Bounce Rate & Pagerank

So many web marketers use web page traffic exchange system and start page exchanges as part of their website promotion strategy.

In many cases this is a very bad idea, particularly when it comes to Google Adsense sites and Pagerank.

Need proof? Have a look at how favorably Google views the traffic sent to one of my sites by Trafficswarm.com.

I think you will be surprised – I was!

I highly recommend for best viewing that you click the “Full Screen” button in the player below.

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I receive emails daily from vendors soliciting me to promote or at least review their products. Unfortunately, that just goes with the territory when you have a face and more so a web site that is well-known in affiliate marketing, especially as it  relates to Clickbank.

Believe it or not, I have almost 2 dozen vendors that want me to show off their products at the Earn1KaDay IM Summit Conference in Orlando this month. Sorry, guys and gals, that’s just not going to happen. Nothing personal, and this is not intended to discredit or even just “dis” any of the products or vendors, but things simply don’t work that way.

We are all competing for the attentions of those that we feel can help us along, but there is due process in place (hint: fill out the contact form and be sure to send a download link to test the product- wait 48 hours or so, you know…be patient :>)

In any event, once in a while a product title or byline catches my eye, and I simply have to open the email and see what is being promoted.  After all, you never know when you will meet the next Seth Godin in your inbox.

Today’s product is one that claims Google is dead as far as affiliates are concerned, which of course concerns me quite a bit, at least if there is any truth to it.

The product is called “Yahoo Cash For Idiots“, perhaps a little less flattering than I might like this early in the new year, but I had a look at this fellow might be onto something. I have been a long time proponent of avoiding Google Adwords at all costs, even after one of us here attending a few very good workshops on the subject, the most notable being Perry Marshall’s Bootcamp at his place in Chicago 2 years ago, and all sorts or smaller less notable ones since.

Truth is, I am waiting with baited breath for somebody to come up with something better than Adwords- better than Adwords in that it works WITHOUT a dergree from Google on how to make it work profitably.

Conservative estimates put the money losers on Adwords in the 80% to 85% percent range, with about 10% breaking even, and the rest are, well, the Adwords Gods, or maybe just Perry Marshall and Seth Godin :>)

Enough belly-aching, I know. Back to the product – it is based on using Yahoo’s PPC program, which purportedly is much less expensive and easier to use, easier to be competitive in for keywords, and even better – the return on investment is actually a POSITIVE number for the average user. Shocking, I know! #;>)

Now the ad copy on the site is full or biased propaganda, and a few figures that had to have been pulled out of the air more or less, but the product and the premise is sound an logical. This in the face of hugely successful Adwords / Clickbank products like Commission Blueprint, which at very least is one of the most over-delivered products I have ever seen, even if I found the work a little too involved for me.

One of the claims on the Yahoo Cash for Idiots site is:

“Yahoo! Is A HUGE Unexploited Mine Of Gold…With No Competition… Just An Extremely Profitable Untapped Playground”

I guess that is yet to be evidenced, but something I am going to toy with for sure, given the less than Godin like results I have had with Google Adwords to date.

Anyway, if you are like I am in terms of success with, or rather without Google Adwords, this might be worth a look.

Cheers,

Traffic is a battle that every blogger, or for that matter, every site owner has to struggle with.

The “old style” approaches like exchanging links with other site owners, becoming active in related forums and discussions may seem a little obvious, but the truth is the basics seem to be where so many of us get derailed.

Far too many bloggers chase software to generate traffic for them, in an endless pursuit of some sort of traffic “lottery” when in fact if they spent the same amount of time just covering the basics of quality content in even 4 or 5 articles each week, plus networking with sites of similar nature, their traffic would grow in a far more stable and renewable manner.

Visitors love quality content, and will refer others to your site to share that quality content.

I guess the long and the short of it is that SEO is important, but “VO”, or Visitor Optimization is more important, at least imho. If visitors like your site, they return to it frequently. The truth about seo in my experience has been that if visitors like your content, so does Google, and both of these translate directly into traffic gains.

To step back even further from the forest so to speak, it is important to put a little thought into what exactly it is that you want the traffic for. Web visitors for the sake of themselves is all but completely pointless. So what is it that you want these visitors to do? There needs to be a clear call to action or some sort of well defined process or step you want the visitor to take. Some examples might be are;

1. subscribe to your newsletter;
2. subscribe to your RSS feed;
3. purchase a product from you; end
4. some other action.

So to nutshell this, exploring the traditional methods and more creative approaches to traffic generation is important, but equally important is what you are going to do with the visitors once you get them to your site.

Conversion is really what this is about. Traffic means little without some sort of desirable outcome.

Regards,

Ron Davies

OK, so it is something readers have been asking me about for a year or so, so maybe it isn’t that big of a revelation.

Just the same, it is a big addition coming to the RonaldDavies.com site and I believe newer readers and members will find it very useful and informative.

I plan to stay in the path I am on with teaching affiliate marketing the way it REALLY works, which is NOT the way it is being taught almost everywhere else I read about it. Interestingly enough, the sites that are teaching it incorrectly are being run by people that have no real background in affiliate marketing, let alone any financial history to back them.

In any event, if there is a specific topic you would like to see covered on Ron T.V., be it affiliate marketing in general or as it applies to professional blogging, drop me a line and we will see what we can do. I have about a dozen email requests for topics here I need to cover for existing members, but we will get through those shortly.

Have a great day!

Ron